Are you tired of seeing your Instagram posts go unnoticed? Want to learn how to leverage trending content to explode your visibility? You've come to the right place!
In this article, we’ll reveal our best tips and tricks to ride the wave of trending content on Instagram and take your profile to new heights of success. Whether you’re an individual or a business, these valuable tips will help you get more engagement, new followers, and most importantly, more customers.
Find Trending Content on Instagram
The first step to capitalizing on trending content is obviously to understand what’s trending right now. Instagram is a constantly evolving social network, with new trends emerging and spreading rapidly.
To identify trending content, we recommend:
Monitor Popular Hashtags
Hashtags are a great indicator of what’s “hot” on Instagram at a given moment. Look for the most used hashtags and those with the most related posts. These will definitely be trending at the moment to draw inspiration from.
Watching Reels and Viral Videos
Reels and short videos are the most viral content format on Instagram. Analyze which videos are getting the most views, comments, and shares. These will definitely be trends to look out for.
Follow the Trends of Other Successful Profiles
Take a close look at the Instagram profiles of successful brands, influencers, and creators in your industry. What content are they posting? What trends are they riding? This will give you valuable insights into what’s working right now.
Using Analysis Tools
There are several online tools that will help you monitor trends on Instagram, such as Trendspotter, Buzzsumo or Keyhole. These tools will provide you with data and statistics on the most popular content.
Creating Trending Content on Instagram
Once you've identified current trends, it's time to get to work and create trending content for your Instagram profile. Here are some tips:
Exploit Viral Trends
When you spot a viral trend, don’t hesitate to create your own version. You can reinterpret the trend with your own style and voice, while still maintaining the same formula for success.
Create Trending Content Ahead of Time
Don't wait for a trend to explode to start posting. Anticipate it and be among the first to ride it. This will allow you to gain visibility before the market becomes saturated.
Use Instagram Trending Tools
Instagram offers several tools to help you create trending content, such as Trending Stickers, Trending Filters, and Viral Music. Make the most of them!
Engage your Community
Ask your followers to actively participate in your trending content. Organize challenges, polls or ask for their creative input. This will increase their engagement.
Analyze and Improve Constantly
Carefully monitor the performance of your trending content. What worked best? What can you improve for the future? Use these insights to continually refine your strategy.
Promote Trending Content on Instagram
Creating trending content is not enough: you also need to know how to promote it to maximize its impact. Here are some tips:
Use the Right Hashtags
Hashtags are essential to make your trending content stand out. Use a combination of general, niche, and trending hashtags to reach your audience.
Leverage the Power of Influencers
Collaborate with relevant influencers and creators in your industry. Ask them to share your trending content with their followers to amplify your visibility.
Invest in Targeted Ads
Use Instagram ads to promote your trending content to the right audience. With advanced targeting, you can reach people interested in your trends.
Create Complementary Content
In addition to your main posts, create complementary content like Stories, Reels, or IGTV that support and amplify your trends. This will help you maintain attention.
Continuously Analyze and Optimize
Carefully monitor the performance of your promoted trending content. Analyze the data and constantly make improvements to achieve better results.
By following these tips, you will be able to make the most of trending content on Instagram and take your profile to new levels of success. Good luck!
If you want real help to make your visibility explode on Instagram, do not hesitate to contact us. Our premium social media marketing services are what you need!